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Latest Marketing Articles
Tips for Providing Excellent Customer Service
Don’t you love it when you visit a restaurant and they treat you like royalty? Even the little things, like the server asking how...
Segment your Audience Effectively
Do you know how some organisations promote their products to literally everyone on the planet? Well, that’s the opposite of market segmentation - and...
Boost Your Business With the Correct Marketing Mix
Over 600,000 new businesses are started around the world every month. Out of those, over 50% fail within the first year. We see mind-blowing...
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Social Media Marketing? Bring your A-game.
Building a social media presence is essential for most businesses nowadays, and it is a competitive landscape. Need to promote your product? Use Social...
Boost Your Business With the Correct Marketing Mix
Over 600,000 new businesses are started around the world every month. Out of those, over 50% fail within the first year. We see mind-blowing...
Segment your Audience Effectively
Do you know how some organisations promote their products to literally everyone on the planet? Well, that’s the opposite of market segmentation - and...
Tips for Providing Excellent Customer Service
Don’t you love it when you visit a restaurant and they treat you like royalty? Even the little things, like the server asking how...
Customer Satisfaction Surveys
Businesses often have to spend their energy, time and money to attract new customers at instances where the current customers are lost due to...
Discover Diriya.lk Knowledge Hub
Importance of Insuring a Business
Sinhala, Tamil and English subtitles available.
In this video of the Diriya Biz video series brought...
Never Underestimate the Importance of Employee Onboarding
"Onboarding is a magic moment when new employees decide to stay engaged or become disengaged,"...
Governance of a family business
Family business governance is a topic that covers two broad areas; governance of the family...
Family Business and Associated Issues
A family business is one of the oldest forms of businesses. It revolves around the...
Importance of proper governance in a family business
The success of a family business revolves around the changing dynamics of not only the...
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